Pressplay
Sports
Network

The sports business network.

One parent brand. Two focused divisions. Connecting sports tech founders and global brands to the fastest-growing sports markets on earth — India, the Middle East, and APAC.

Pressplay
Bridge
Sports Tech Market Entry & BD
"Where sports tech meets its market."

Sports tech startups from the US, Europe, and Australia entering India, the Middle East, and APAC. We are your exclusive BD partner — opening doors in 90 days that take companies years to find alone.

India MENA APAC US · EU · AU founders
Tell us about your startup →
PSN
Sports
Sponsorships & Sports Marketing
"One brief. Every sports screen."

Brands and agencies seeking to partner with live sports streamers globally. We package cross-platform sponsorships across JioHotstar, DAZN, Shahid, FanCode, StarzPlay, and Dream11 — one conversation for every screen.

Brands Agencies $50k–$500k+
Get a media package →
Premium publisher network
JioHotstar FanCode Dream11 Shahid StarzPlay DAZN
Sports Tech Market Entry

Pressplay
Bridge

You've built something great. Now you need India and the Middle East. We've been operating in those rooms for 20 years. Let us get you there in 90 days.

01
Market Access
Live relationships. Not introductions.
We work with several leading players in the Sports ecosystem in India / Middle East, but also globally. Your first meetings are with people who already trust us.
02
90-Day Speed
Revenue pipeline, not market reports.
Three qualified publisher meetings in your first 30 days. A signed pilot agreement in 90. We build pipelines, not presentations. Anchor on deliverables, not potential.
03
Risk Dismantled
No first hire. No entity. No guesswork.
Regulatory navigation, entity advice, cultural calibration. Entering India or MENA without a local partner costs companies 18 months and a failed first hire. We shortcut that entirely.
Service tiers
Scout Tier 01
Market Readiness
  • Competitive landscape across India & MENA
  • Publisher fit analysis for your product category
  • Commercial model recommendations
  • Go-to-market roadmap and prioritisation
→ Fixed-fee engagement
Launch Tier 02
90-Day Pipeline Build
  • 3 qualified publisher meetings in first 30 days
  • Active deal management and follow-up
  • Pitch deck localisation for India & MENA buyers
  • Target: signed pilot agreement by day 90
→ Monthly retainer + success fee
Embed Tier 03
Full BD Partner
  • Ongoing BD across India, MENA, and APAC
  • Represented in market as your commercial team
  • Publisher and league relationship management
  • Access to Pressplay Capital deal flow network
→ Retainer + equity/revenue share
90 Days
Average time from first meeting to signed pilot agreement
Ready to enter the market?
Tell us about your startup and the markets you're targeting.
Tell us about your startup →
Sponsorships & Sports Marketing

PSN Sports

JioHotstar. FanCode. Shahid. DAZN. Dream11. StarzPlay & many other sports streamers. Tell us your market, your sport, and your budget. We'll come back with a package in 48 hours.

Bundled Packages
Cross-platform sponsorships packaged for maximum reach. One brief, one relationship, every screen. India + MENA bundled or split — your call. Packages from $50k to $500k+.
Sponsorships
Dedicated sponsorships across cricket, football, Formula 1, basketball and many other sports. We know what's available before it's listed and can access premium inventory that agencies can't reach directly.
Athlete Matching
Connect your brand with the right athlete ambassador across the PSN network. South Asian and MENA sports talent with verified commercial track records. No guesswork on fit or pricing.
Campaign Reporting
Full campaign analytics across every platform with a single consolidated report. Impressions, engagement, brand lift, and audience demographics — all benchmarked against our historical campaign data.
48 Hours
Package proposal turnaround time
One brief. Every sports screen.
Tell us your sport, your market, and your budget.
Get a media package →
Publisher network

6 platforms.
One conversation.

Direct commercial relationships with every major sports streaming platform across India and the Middle East. Pre-negotiated access means faster timelines and better rates than any agency can offer.

JioHotstar
India · South Asia
India's dominant sports streaming platform. Home of IPL, ICC cricket, and Premier League — over 500M registered users across mobile, CTV, and web.
500M+ registered users
FanCode
India · Global
Dream Sports-owned multi-sport platform with deep engagement across cricket, football, and kabaddi. Premium audience profile: young, urban, high-intent sports fans.
100M+ sports fans
Dream11
India
India's largest fantasy sports platform. Unparalleled sponsorship access to cricket and football audiences. High-frequency, high-passion user base with deep brand integration options.
190M+ registered users
Shahid
MENA · Saudi · GCC
MBC Group's premium streaming platform. Leads sports rights in Saudi Arabia and the GCC. Arabic-language audience with strong purchasing power and brand engagement.
Saudi Arabia · GCC markets
StarzPlay
MENA · APAC
Premium MENA streaming with extensive live sports rights. Strong footprint in UAE, Qatar, Kuwait, and Bahrain. Growing APAC presence across South Asia and Southeast Asia.
MENA + APAC coverage
DAZN
Global · MENA · Europe
Global sports broadcaster with premium live rights across boxing, MMA, football and motorsport. Growing presence across MENA and the world's most valuable sports audiences.
200+ countries
1.4B+
Sports fans · India
500M+
Sports viewers · MENA
20+
Years in market
6
Publisher partnerships
90
Days to market · Bridge
48H
Package turnaround · Sports
Operator-built

About PSN

Vinit
Mehta
Founder · Pressplay Sports Network · Dubai, UAE & Mumbai, India

Streaming pioneer in India having played a pivotal role in India's OTT revolution, Vinit has helped more than 200+ broadcasters, publishers and sports rights holders leverage video technology, content distribution and monetization - running commercial teams, closing deals and building the relationships that PSN now brings to its clients. Vinit is joined by a strong team and a vast network of sports and media professionals.

Pressplay Sports Network is built on direct operator experience: the publisher contacts are real, the deals are live, and the 90-day timelines are proven.

Brightcove — Led commercial expansion across India and South Asia. Direct relationships with JioHotstar, FanCode, and Zee5 commercial teams.
Endeavor Streaming — Sports streaming BD across the Middle East. DAZN, beIN, and regional broadcaster network established during this tenure.
Adsolut Media — Sports sponsorship and media buying across India and MENA. Foundation of the PSN Sports publisher network.
Pressplay Capital Early-stage fund
Sports Tech

Early-stage sports tech fund investing in the same startups Pressplay Bridge brings to market. Commercial proof-of-concept before the investment thesis — uniquely de-risked deal flow for founders and fund alike.

AthleteAgent.com Portfolio investment
Athlete · Brand

Pressplay Capital is an early investor in Athleteagent.com - building the IMDb of Sports & endorsements linked to each athlete. We can explore synergies with the teams at the right time.

How the divisions reinforce each other

PSN Sports' publisher relationships are live buyer introductions for Pressplay Bridge startups. Sports tech products onboarded via Bridge become technology layers in PSN Sports campaigns — AI highlights, virtual branding, measurement tools. Both feed Pressplay Capital deal flow.

Get started

Two paths.
One team.

Pressplay Bridge
You're a sports tech startup looking to enter India, the Middle East, or APAC.
PSN Sports
You're a brand or agency looking to sponsor live sports across India and MENA.
Direct contact
Vinit Mehta — Founder, Pressplay Sports Network
Location: Dubai, UAE & Mumbai, India
Markets: India · MENA · APAC
Bridge response time: 48 hours
Sports package proposal: 48 hours
We respond within 48 hours.
What they say

Trusted by operators,
founders & brands.

Real words from the sports media professionals, startup founders, and brand teams we've worked with across India, the Middle East, and beyond.

Vinit is one of the most amazing sales professionals I have had the pleasure of working with. I have not met anyone with his resilience and perseverance. As a result he massively grew the Brightcove business in Asia and India specifically during his time with us. Vinit is a constant connector and relationship builder, always being an advocate for his customers within the business and delivering results. Truly one of the all time greats.

GA
Greg Armshaw
Technology & SaaS Growth Expert | APAC Business Strategist | Senior Sales Leader

Vinit is an accomplished professional — one of the best online video experts with a well rounded view of the OTT and streaming space in India and abroad. During our evaluation of Brightcove, Vinit was instrumental in helping us every step of the way with a prompt, high-touch and entrepreneurial attitude that is rarely seen nowadays. Highly recommended.

SK
Sashank Kakani
VP of Product & Revenue, FanCode (Dream Sports)

Vinit is an exemplary sales professional. I've had the privilege of collaborating with him, both as a colleague and as a partner from a different company, over the past few years. I wholeheartedly recommend Vinit for his exceptional strategic acumen in handling deals, his unwavering commitment to addressing customer needs, and his remarkable performance marked by true grit.

AJ
Anshul Jaiswal
Director of Strategy | Sports, Media & Entertainment | Endeavor Streaming

From the get-go, Vinit was a sharp and clear communicator, and remarkably efficient in deal structuring and implementation. His attention to detail and agile nature played a vital role in rapidly setting up a cross-country working relationship that enabled flawless platform migration. Definitely one of the finest business development partners I've come across in recent times.

HT
Harshavardhan T
B2C Product Leader | OTT Video | Scaled Paytm, Emeritus, VOOT

What started off as just another Business Development conversation, evolved quickly into a true partnership. Big part of that credit goes to the customer centricity and openness which Vinit brings to the table. Given his deep passion in the video space and his wide network, he also put me in touch with 2–3 great startups which today are our partners as well.

AN
Anoop N
Venture Capital | ConsumerTech | CXO | Operator

He makes you feel like a childhood buddy in your very first meeting. He can get into engaging conversation with everybody easily — that's his specialty. His meetings are to build relationships over business. Vinit's a dynamic business leader, an OTT expert, a genuine people's person and now a budding entrepreneur in the making.

ZD
Zubin Jimmy Dubash
Founder | Media Tech | OTT | Investor | Stanford GSB